In this year’s government work report, it was pointed out that in order to “support the demand for self occupied housing and improved housing”, the expectation of relaxing the regulation and control of the real estate market suddenly increased. However, the speed with which the new policy was introduced was unexpected.

 The central bank, the Ministry of housing and urban rural development and the China Banking Regulatory Commission jointly issued a notice a few days ago, and the proportion of down payment should be adjusted to no less than 40% for those households who own a house and have not yet settled the corresponding purchase loan.When using the housing provident fund loan to purchase the first ordinary self owned housing, the down payment is very low by 20%; if a family owns a house and has settled the loan, it will apply for housing provident fund again, and the down payment is very low at 30%.

 Analysts pointed out that the new deal raised the financial leverage of the first and second set of housing, which will promote the comprehensive recovery of the rigid demand and improved market.The high value-added “quality” line of the real estate market will win the favor of the market again. At the same time, the standardization and large-scale replication mode of its products also usher in a new round of strategic opportunity period.

 Green refresh the “beauty” of residence

 Both developers and buyers believe that the benefits of the new deal are obvious, and developers and buyers have accelerated the progress of pushing goods and buying houses.Affected by the new deal, people in the industry have great confidence in the transaction growth of the property market.For the buyers, the favorable policies will greatly reduce the purchase threshold, which will prompt many purchasers with money to buy, especially the professionals with improved housing demand, to rekindle their enthusiasm for home purchase.

 And buyers for the house “beauty” expectations, but also for the previous indecisive property market to eat a reassurance.The marketing director of a real estate company said that the company had been well prepared before. Considering the government’s position during the two sessions, most domestic enterprises are improving their products.The real estate era of making profits by land value-added and capital leverage has come to an end. Only when the house is upgraded and upgraded can it be easier to get together with the buyers.

 The 11th green building design conference has been widely discussed in the new era of green building and big data in China.According to the plan, more than 300 million square meters of green buildings will be added in China this year, and this ambitious goal doubled last year, bringing a lot of transformation opportunities for relevant enterprises.

 Steel structure is a typical representative of green building.”In the whole life cycle of the building, the steel structure can save resources to a great extent, save energy, land, water, materials, protect the environment and reduce pollution.”Yang Meng Hu, chairman of HJSD steel structure, the first listed steel structure enterprise in China, believes that the “green” steel structure has increased the added value of residential buildings, and also increased scores in the minds of house buyers.

 ”Meeting love around the corner” becomes normal

 Some analysts believe that the combination of incentive and improvement policies in the housing market makes the housing market feel like a spring breeze, but what can really stimulate a wave of real estate market is the long-term bullish expectation of investment demanders on the trend of the construction industry, rather than the big ups and downs of the return after the “efficacy” of the new deal.

 The roller coaster market will become history in the future.The author found that with the development of new urbanization, the housing industrialization project represented by steel structure has been put on the government agenda.A series of “hard bidding and practical bidding” are releasing the dividend of investor confidence – “Implementation Opinions on accelerating the development of green building in China”, “national green building action plan” and new version of “green building evaluation standard” have been issued one after another, which are helping the construction industry and the real estate market to create a new wealth “depression”.According to the open data, the output value of the main steel structure manufacturing industry alone has exceeded 60 billion yuan.

 In the wave of transformation and upgrading, the enterprise market “corner meets love” has become the norm.Yang Meng Hu, chairman of HJSD Steel Structure Co., Ltd., said that it has started to build a complete industrial “aircraft carrier” through five industrial sectors: steel structure manufacturing and installation, green building materials, construction general contracting, engineering design and consulting services, and real estate.According to the introduction, HJSD steel structure new technology “steel tube bundle composite structure residential system”, “fabricated steel truss floor support plate” and “CCA plate and related grouting wall technology system” and other patented technologies have been applied to steel structure construction projects, becoming a new round of development technology benchmark in the industry.Yang Meng Hu said that under the promotion of steel structure standardized design, industrial production, assembly construction and integrated decoration, the real estate market accelerated the elimination of backward production capacity and accelerated industrial transformation, which is conducive to accelerating its dilapidated innovation, forming an advantageous combination of structural adjustment and stable growth, and is also an important step towards the “improvement type” choice.